L&L: Strategic Sourcing in the Digital Age

Strategic Sourcing in the Digital Age

The problem: Technology and automation are being billed as the answer to all of the freight industry's problems. As idyllic as this sounds, today's brokerages/3PLs can't simply flip a switch and let automation do the work — and passively communicating freight and waiting for loads to book themselves isn't a strategy you can build a business on. 

The solution: In this session, you'll learn why building relationships and collecting data first are key to making automation work effectively. Learn how to use BOTH technology AND human capital to create an effective digital strategy for your team.
2/9/2021 12:00 PM - 1:00 PM

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